Brother Vellies’s designer 2020 Voodoo Doll Ghost shirt. Aurora James made a similar argument in a recent Instagram post, urging major retailers like Sephora and Whole Foods to buy at least of their products from black-owned businesses. “So many of your businesses are built on Black spending power,” she wrote. “So many of your stores are set up in Black communities.” If retailers were able to make the pledge, she continued, then “real investment will start happening in black businesses which will subsequently be paid forward into our black communities.” In the spirit of such investment and redistribution of wealth, you can help black business owners by purchasing from them directly.
2020 Voodoo Doll Ghost shirt, hoodie, sweater, longsleeve and ladies t-shirt
The debate on whether athleisure qualifies as fashion”—or even “real clothing at all—feels pretty silly these days, if not straight-up antiquated. We’ve moved on from asking if leggings are appropriate for an overnight flight to spending all of our waking hours in some version of stretchy pants. We even conduct our most important Zoom meetings in them, albeit safely out of frame. Unsurprisingly, loungewear is among the only apparel category seeing a rise in demand amid the pandemic. Two weeks ago 2020 Voodoo Doll Ghost shirt. NPR reported that spending on regular clothing and accessories has fallen , but retailers are reporting major spikes in searches for sweatpants and hoodies. As the New York Times bluntly put it in an e-commerce report: It’s hard to sell clothes, other than leggings and sweatpants.” There’s a reason we’ve never connected loungewear with fashion or considered it part of our actual style. For most of us, leggings and sweatpants were merely the soft clothes we changed into after work, the worn-out or baggy things we’d never dream of wearing in the “real world. Now, of course, that liberating feeling of ripping off your suit and wrapping yourself in fleece isn’t even happening: Our entire day is spent in a comfy, cozy dream state. Understandably, it’s inspiring us to up our loungewear game—if not for the benefit of our colleagues on Zoom, then at least for our own productivity. It’s true that we work smarter and perform better when we feel put together, a concept that contradicts the very point of loungewear. But we’re finding there’s a difference between a stained gray hoodie and an outfit—yes, outfit—that’s both exceedingly comfortable and surprisingly elegant.
Buy Now: 2020 Voodoo Doll Ghost shirt